Overview of Targeted Media Group, Inc.

dba Money Mailer South OC

Targeted Media Inc. (dba Money Mailer of South OC) is recognized as the highest producing franchise nationwide for Money Mailer LLC in 2004, 2005, 2006, 2007 and 2008. We offer our local, regional and national customers the ability to tap into the deep experience and resources of Money Mailer to optimize your direct marketing campaigns.

Money Mailer was founded in 1979 and is one of the portfolio companies owned by affiliates of Roark Capital Group, an Atlanta-based private equity group that owns a host of well-known national brands, including Carvel®, FastSigns®, Seattle’s Best Coffee®, and Cinnabon®.

Money Mailer is one of the largest direct marketing companies in the country, reaching more than 22 million households through our Shared Mail envelope alone. With our integrated solutions, we’re able to accurately target every household in the U.S. using a variety of delivery methods, ranging from direct mail and Interactive communications to mobile phone advertising.

Our unique analytical services can help pinpoint the best target audience offers and communication methods to maximize your campaign goals. And when you partner with Money Mailer, these services are offered at no additional cost to you. Our goal is to be a valued partner to your current marketing team, and we believe that making this investment in your success will help get us there.

How We Help You to Hit Your Target

We work with you as a strategic business partner to optimize your direct marketing programs and maximize the return on your marketing investment. To achieve this, we will build on an integrated direct marketing campaign that will deliver a compelling message to your target consumer, track the impact, and deliver a solid ROI.

Each campaign is tailored to your marketing goals and is driven by the finest analytics and strategic thinking in the industry. Goals and insights provide a holistic overview of business challenges and compose the best possible campaign solution. Then, your Money Mailer team will direct the implementation of the campaign as a true full-service direct marketing partner.

Only Money Mailer has the unique combination of experience, abilities, and resources to create a more targeted program and deliver a higher, measurable ROI.

We start by asking questions. Once we have the answers, we’ll have a better understanding of your marketing challenges and can put our consumer insight tools to work gathering information about your target. Information like:

  • What your customers have purchased in the past, as well as when, where and how
  • The frequency and responsiveness of individual customers or customer segments
  • The propensity of a customer to respond to incentives
  • Customer profiles (i.e., demographics, psychographics, life stage, geography)

Our Money Mailer Marketing Analytics Team is the best in the business. Our team uses the industry’s leading data to define, understand and reach your best and most responsive customers and prospects. Along with standard geographic targeting, we offer demographic, psychographic, consumer expenditure, market potential, trade area, ZIP code penetration, and lifestyle segmentation analyses. We incorporate analytical insights from our Shared Mail, One-to-One and Interactive Solutions with your transactional data to fine-tune the target audience, offers, and communication.

Money Mailer Awards and Accolades

  • Entrepreneur Magazines #1 local advertising services/direct mail franchise 7 years in a row 2004-2010
  • International Franchise Association Member
  • Direct Marketing Association Member